Swaroop Jandhyala has been elevated to Vice President – Programmatic at WPP Media, marking another significant milestone in his leadership journey in digital advertising and programmatic media. Along with his promotion, he has also taken on an expanded mandate as South Lead – Digital (Biddable), where he will oversee all biddable practices (excluding performance) across South India while continuing to lead the Programmatic business for the West. In his expanded leadership role, Swaroop will drive integrated biddable media strategies across programmatic, social, and other digital channels, while accelerating innovation, automation, and business growth for WPP Media.
Swaroop joined WPP Media as Director – Programmatic, before progressing to Senior Director – Programmatic and now Vice President – Programmatic. During his tenure, he has played a pivotal role in transforming the organization’s programmatic business by doubling revenue, securing landmark business wins, delivering award-winning campaigns, and building AI-powered automation solutions that streamlined operations across the WPP India ecosystem. His leadership has also contributed to major client successes across brands including Amazon, The Coca-Cola Company, Maruti Suzuki,
Honda, Wipro, and Godrej Consumer Products Limited, while strengthening programmatic capabilities across the organization.
Prior to WPP Media, Swaroop served as National Digital Lead at AD Scholars, where he led digital strategy and transformation initiatives. Earlier, he worked as Account Manager at Zirca Digital Solutions Pvt. Ltd., managing end-to-end client relationships and digital campaigns while driving business growth. His international exposure includes serving as Senior Programmatic Specialist at Acquire – Custom Programmatic in New Zealand. He also held key programmatic and campaign management roles at Google as Campaign Manager and DoubleClick Bid Manager, following his earlier experience as Campaign Manager at Yahoo!, Application Support Engineer at IBM, and Associate at Mahindra Satyam BPO, building a strong foundation across digital media, ad technology, client management, and enterprise operations.
With extensive experience spanning programmatic advertising, digital transformation, media strategy, automation, and leadership, Swaroop Jandhyala has established himself as one of the leading professionals in India’s digital advertising ecosystem. His elevation reflects WPP Media’s confidence in his ability to drive the next phase of innovation, strengthen biddable media capabilities, and deliver strategic growth across key markets.