Upasana Naithani has taken on the role of Senior Vice President (West) at FCB Kinnect, a significant move that underscores the agency’s focus on expanding its influence in the Western market. With a wealth of experience in the advertising industry, Upasana is poised to leverage her expertise to enhance FCB Kinnect’s client engagement and explore new opportunities in the region.
Before her transition to FCB Kinnect, Upasana served as Vice President and Chief Strategy Director at Wunderman Thompson. In her new position, she will utilize her strategic insights to broaden the agency’s client base in Mumbai and drive various strategic initiatives. By fostering collaboration with the agency’s creative leadership, Upasana aims to strengthen FCB Kinnect’s reputation as a creatively-driven integrated agency.
Upasana’s career spans over a decade, during which she has worked with prestigious brands such as Spotify, Flipkart, and Hershey’s. Her previous roles include positions at Dentsu Webchutney, Reliance Retail, and Infectious Advertising, where she developed a deep understanding of diverse consumer needs across multiple sectors.
FCB Kinnect is excited about Upasana’s appointment, as her vast experience with leading brands is expected to be a significant asset in enhancing client relationships and delivering innovative solutions. Her insights and leadership will be pivotal in driving the agency’s growth and maintaining its competitive edge in the dynamic advertising landscape.