Neha S Bhattacharyya has been appointed as Senior Vice President – Marketing at HDFC ERGO General Insurance, taking on a critical leadership role in June 2025. Based in Mumbai, she now leads marketing across brand, product, digital, social media, and channel strategy for one of India’s top BFSI players.
With a rich career spanning over 15 years, Neha brings deep expertise across the FMCG, insurance, and consumer goods sectors. Her past roles include leading marketing at Streax Professional (HRIPL), Bajaj Consumer Care, CavinKare, and Godrej Consumer Products. She also ran her own home decor venture, Elephant Steps Luxembourg, expanding into key European markets.
Neha’s elevation to this role signals HDFC ERGO’s focus on brand transformation and customer-first marketing. With her proven track record in driving integrated marketing, P&L ownership, and digital innovation, she is set to steer the brand’s next phase of growth in a highly competitive insurance landscape.