Symphony has promoted Anuj Arora to the position of Global Chief Marketing Officer (CMO) and Business Head. Arora, who joined Symphony in February 2022 as CMO, has now taken on additional responsibilities, leading the company’s Table Top (TT) product line with oversight of sales, marketing, and profit and loss (P&L) management.
As CMO, Arora has been integral to Symphony’s senior leadership team, driving global brand strategy, portfolio management, new product development, and go-to-market strategies. Under his leadership, Symphony has bolstered its market position and expanded into new segments by leveraging advanced technologies and consumer insights.
Before joining Symphony, Arora held significant roles at Welspun Group as Head of Marketing and Consumer Experience for India, focusing on home textiles and health & hygiene business segments. His career also includes positions at Piramal Enterprises, Shachihata (India), A.W. Faber-Castell, Reliance Retail, and Godrej Consumer.
Arora holds a Post Graduate Diploma in Management (PGDM) from the Indian Institute of Management Ahmedabad and a Bachelor’s degree in Technology (BTech) from Kurukshetra University. He has also completed executive education programs in Design Thinking and IoT from the MIT Sloan School of Management.