Priyam Shukla joins Tata Realty & Infrastructure Ltd as Head – Digital and Performance Marketing, where he will lead performance marketing and digital transformation initiatives across domestic, NRI, and international real estate markets. In this strategic leadership role, he will be responsible for driving customer acquisition, digital growth, brand visibility, performance-led campaigns, and data-driven marketing strategies across Tata Realty’s expanding portfolio of projects and markets.
A seasoned marketing professional with extensive experience in real estate marketing, digital transformation, performance marketing, brand building, analytics, and customer acquisition, Priyam has built a strong reputation for delivering growth-focused marketing strategies. Prior to taking on this role, he served as Performance Marketing Lead – India, NRI & International Real Estate Markets at Tata Realty & Infrastructure Ltd, where he played a key role in strengthening the company’s digital marketing ecosystem and performance-driven growth initiatives.
Before joining Tata Realty, Priyam served as Deputy General Manager at Xanadu. Earlier, he held leadership positions at Solitaire, progressing through roles including Associate General Manager Marketing and Senior Manager Marketing. His career also includes consulting experience as a Digital & Content Marketing professional and significant
marketing leadership roles at Panchshil Realty, where he served as Senior Manager Marketing and Marketing Manager, driving integrated marketing campaigns, digital initiatives, and brand-building programs.
Earlier in his professional journey, Priyam held key marketing roles with Kolte-Patil Developers Limited as Assistant Manager Marketing, Gera Developments as Assistant Manager Marketing, and VTP Realty as Senior Brand Executive. Across these organizations, he developed deep expertise in performance marketing, PPC campaign management, digital analytics, social media marketing, content strategy, lead generation, customer engagement, brand development, and marketing automation. With a proven track record of driving digital growth and marketing innovation, Priyam is well-positioned to lead Tata Realty’s next phase of digital and performance marketing excellence across domestic and global markets.