Sonia Sharda has been elevated from EVP – Business to Managing Partner – Business at Dentsu, marking another step in her career spanning more than 15 years across advertising, digital marketing, communications, and business leadership. In her expanded role, Sonia will bring her experience in building businesses, strengthening brand equity, launching products, and leading high-performing teams to drive meaningful commercial outcomes.
Over the course of her career, Sonia has partnered with market-leading brands across industries, working across business development, client leadership, digital strategy, and integrated marketing. Her experience has been shaped by a focus on building sustainable businesses, creating stronger brand propositions, and delivering work that connects creative and strategic thinking with measurable business impact.
Before her elevation at Dentsu, Sonia was associated with WATConsult, where she served as Vice President – Operations (West & South). Her tenure at WATConsult added to her experience in leading operations across key markets, managing client relationships, and driving business growth while working closely with teams across functions.
Sonia’s earlier career includes roles at Orient Planet, where she worked as Assistant Manager – social media, as well as Perfect Relations, where she served as an Associate Image Executive. She began her professional journey with Ogilvy & Mather as an Intern, gaining early exposure to the advertising and communications ecosystem.
In her new role as Managing Partner – Business at Dentsu, Sonia is set to build on her extensive experience across agencies and brands, with a continued focus on business growth, strategic client partnerships, team leadership, and commercially impactful work. Her progression reflects a career built across diverse facets of the marketing and communications industry, from social media and public relations to integrated business and operations leadership.