Anita Nair has joined Mediacorn Digital as Regional Sales Director – West, strengthening the company’s sales leadership as it continues to expand its presence across India’s evolving digital advertising ecosystem. In her new role, Anita will focus on driving regional business growth, strengthening strategic relationships, and expanding Mediacorn Digital’s engagement with agencies and brands across the West market.
Mediacorn Digital, one of India’s leading programmatic-first digital media companies, operates as a technology-led digital media partner for brands, offering data-driven and outcome-focused advertising solutions across Display, Video, Connected TV (CTV), OTT, Digital Out-of-Home (DOOH), and premium publisher ecosystems such as Airtel CTV. Through its proprietary audience intelligence capabilities, exclusive media partnerships, and advanced programmatic solutions, the company enables advertisers to connect with high-value audiences with greater precision and scale.
With over 15 years of experience across media sales, digital strategy, and client leadership, Anita brings extensive expertise in business development, strategic partnerships, integrated digital solutions, and client engagement. Across her career, she has built and scaled business portfolios, identified growth opportunities across diverse industry verticals, and developed long-standing relationships with leading agencies and brands, contributing to sustained revenue and market expansion.
Before joining Mediacorn Digital, Anita served as Group Head – Sales at Mediakart, where she was instrumental in driving revenue growth, expanding marquee client relationships, and strengthening the company’s presence across major agency networks and key market categories. Her experience across sales leadership, agency partnerships, and digital media positions her to play a significant role in Mediacorn Digital’s next phase of regional growth.
At Mediacorn Digital, Anita will lead the company’s business across the West region, with a mandate to deepen agency and client relationships, expand regional partnerships, identify new business opportunities, and accelerate the adoption of integrated, performance-led digital advertising solutions. Her appointment further strengthens Mediacorn Digital’s leadership as it continues to build its footprint across India’s rapidly transforming digital media landscape.
Commenting on the appointment, Sandeep Kumar, Business Head at Mediacorn Digital said:
“We are delighted to welcome Anita to Mediacorn Digital. Her extensive industry expertise, proven leadership, and strong relationships across the advertising ecosystem make her a valuable addition to our leadership team. As we continue to expand our capabilities and market presence, we are confident that Anita will play a key role in driving growth across the West region and further strengthening our partnerships with agencies and brands.”