Sonika Pranay takes Over Leadership Role at FirstClub to Build People & Culture

Sonika Pranay has taken over a leadership role at FirstClub to build and strengthen its people and culture function, bringing significant experience in strategic HR leadership, talent management, organizational development, and culture-building across leading technology and consumer businesses.

She joins FirstClub with extensive experience across the Flipkart Group, having served as Director HR – SuperMoney, where she led HR business partnering, rewards, and HR operations. Her leadership journey within the group also includesHR head at Cleartrip and Deputy Director – People & Culture – Human Capital at Myntra, where she contributed to people strategy and organizational development.

Beyond the Flipkart ecosystem, Sonika has held strategic HR roles at cure.fit (cult.fit), Moonfrog Labs, and Capillary Technologies, building expertise across workforce planning, talent development, performance management, employee engagement, rewards, business partnering, and organizational design.

At FirstClub, Sonika will focus on building a strong people and culture agenda, with an emphasis on developing high-performing teams, enabling talent and leadership, and fostering an enduring organizational culture. Her appointment adds seasoned HR leadership as FirstClub continues to build a differentiated, people-first organization for its next phase of growth.

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